Job
 Description
–
Director of Mobile Marketing

Location: Santa Clara, CA

Industry: Mobile Internet

Company: Pioneer in Mobile Internet Applications/Services

2mobo is a pioneer providing mobile Internet applications and services. It's a R&D centric company driven by engineers and excelled by marketing experts. 2mobo
 has
 an
 immediate
 opening
 for
 a
 director of mobile marketing who
 will
 lead
 the product marketing effort.


Responsibilities:

• Grow user reach and retention by leading product marketing activities: from managing consumer insights and competitive intelligence; to driving product innovation and consumer adoption – ultimately to ensure we deliver the right product solutions to the right target audiences.

• Demonstrate success working with partners, product, and engineering teams to prioritize, position, package, and promote products and services.

• Analyze consumer demand, trend and opportunities. Research competition threats and provide summary to the executive committee

• Join the 2mobo product advisory board led by the VP of product development to define product road map

• Optional: join the executive committee led by the CEO to define the company direction and focus

Minimum qualifications
 include:



• 1+ years of mobile and web-based consumer marketing experience

• Consumer-focused marketing and product leader witch a strong understanding of the Mobile ecosystem – from apps to advertising – and a unique blend of skills in developing deep consumer insights and competitive intelligence to drive product innovation.

Nice-to-have qualifications:

• Prior success evangelizing, educating, and exciting people about new products and services.

• Highly-motivated self-starter who has a track record of achievement and thrives in a fast-paced entrepreneurial environment.

Please send your resume to hr@2mobo.com.